Digital Business

2 years | UGC Approved | NAAC Accredited | Integrated program

About Program

Accredited by the AI Society International, the Global Professional Body for Artificial Intelligence-based out of the UK, this two-year Master's Degree in Business Administration from JECRC University imparts knowledge & skills on how to put your management skills to use in the digital space; and will help you master the emerging technologies you'll encounter in digital business.

Through this program, you will discover contemporary business practices and analyse how digital applications contribute to organisational success.


The AI Society International is the Global Professional Body for Artificial Intelligence. AISI is a not-for-profit organisation that exists to promote greater awareness, understanding and innovation in Artificial Intelligence. AISI is very much committed to advance the study, application and standing of Artificial Intelligence; and to facilitate collaboration and participation among persons interested in Artificial Intelligence throughout the world.

AISI works with Government, Academia and the Corporate Business Sectors to promote cooperation, research and employment growth in the Artificial Intelligence Sector. AISI develops the strategic, forward-thinking AI Professionals the world needs. As the global professional body for AI, AISI is committed to producing relevant, rigorous and applied research.

AISI's recent research shined a spotlight on the ongoing revolution in AI, where the creativity of AI Professionals is driving competitive advantage and igniting new opportunities for a wide range of organizations in the future. The research indicates that better user experiences are driving greater organizational intelligence.

program Highlights

  • Leads to the Society Membership upon the Graduation.
  • The program does not require any prior programming experience and will instil the ability to solve critical business issues using Artificial Intelligence tools and programming such as Python, R, SQL, etc.
  • Gain hands-on experience and develop skills regarding most in-demand domains and disciplines under Artificial Intelligence, Machine Learning and Business Intelligence.
  • The program will help the students explore global career opportunities in several roles, including AI Transformation Managers, Business Intelligence Expert, ML Executives, Data Scientists, AI Specialists, and AI Consultants.

program Takeaways

Integrated Curriculum
Dual Qualification
Exclusive AI Society International Membership
Hands-on Knowledge on Artificial Intelligence and Programming Tools

JECRC University

Accredited by the BCI and UGC and approved by the Government of Rajasthan, the JECRC University is one of the most prestigious institutions in India for world-class quality education since 2012. Situated in Jaipur, Rajasthan, JECRC University offers a wide range of UG & PG programs, Globally Accredited programs, Research programs and Scientific Training facilities to its students to prepare them to be responsible citizens capable of meeting the demands of today's industry challenges.

JECRC University has partnered with ISDC – The International Skill Development Corporation to establish the International Centre of Excellence (ICoE).

ISDC (International Skill Development Corporation) is a leading International Provider for British Education and Skills. ISDC is working with many Universities and an excess of 25 Professional Bodies in the UK for their Market Expansion, TransNational Education and Growth. ISDC works with Universities and Higher Education Providers by Developing and Upgrading the Academic Degrees for the Future to Seek External Accreditations / Memberships / Qualifications along with the University Degrees.

ICoE was established to ensure that learners have a comprehensive understanding of the various global academic domains and certifications that are essential for them to stand out and meet the evolving industry standards.

Global Education

  • Specialization in AI, Machine Learning and Business Intelligence
  • Global Accreditation from AISI
  • Integrated Curriculum

Learning Methodology

  • Industry-Expert Faculties
  • Real-Time Case Studies
  • Student-Centred Learning Methodology

Career Assistance

  • 97+ Elite Hiring Partners
  • 1994+ Career Opportunities Per Year
  • 35%+ Woman Placements Per Year

Rankings & Recognitions

Career Prospects

An integrated MBA Digital Business with AISI curriculum can help you to find Global Career Opportunities in job roles, including:

  • CXO Roles such as CEO/CBO/CIO/CTO
  • Entrepreneur
  • Business Director
  • Head of Marketing
  • Digital Transformation Manager
  • Natural Language programr
  • Text Analyst
  • Business Intelligence Associate
Duration 2 YEARS
ELIGIBILITY:Bachelor’s degree (minimum of 3 years) from a recognised university with at least 50%marks or equivalent CGPA (45% for SC/ST).
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program Syllabus
  • Principles of Economics & Markets
  • Managerial Effectiveness & Ethics
  • Accounting & Finance
  • Organizational Behaviour & Human Resources Management
  • Quantitative Techniques & Analytics
  • Information Technology for Management
  • Entrepreneurship
  • Digital Customer Experience (CIM)
  • Statistics with R
  • Python Programming
  • Fundamentals of Business Intelligence
  • SQL for Business
  • Artificail Intelligence
  • Machine Learning
  • Computer Vision
  • Corporate Digital Communications (CIM)
  • Deep Learning
  • Blockchain
  • Hadoop for Business
  • Graphical Analysis using Tableau
  • Natural Language Processing
  • Summer Training
  • Dissertation

Fee Schedule

Tuition Fee Other Fee Annual Fee First Inst.+ Alumni & Admission Fee
1,67,500/-  82,500/- 2,50,000/- 1,35,000/-
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